Our Process

A systematic, data-driven approach to sustainable growth. No guesswork, just proven methodology.

01

Discovery

We start with a deep dive into your business model, target audience, competitive landscape, and current marketing performance.

Key Deliverables

  • Business & market analysis
  • Customer persona development
  • Competitive intelligence report
  • Current state assessment

Timeline

1-2 weeks
02

Data Audit

We analyze your existing data infrastructure, tracking setup, and performance metrics to identify gaps and opportunities.

Key Deliverables

  • Analytics audit report
  • Tracking implementation plan
  • Data quality assessment
  • Opportunity prioritization

Timeline

1 week
03

Experimentation

We design and execute controlled experiments to test growth hypotheses across channels, creative, and user experience.

Key Deliverables

  • Experiment design framework
  • A/B test roadmap
  • Creative variations
  • Statistical analysis

Timeline

Ongoing
04

Optimization

Using causal insights from experiments, we refine strategies, reallocate budgets, and double down on what works.

Key Deliverables

  • Performance dashboards
  • Causal analysis reports
  • Budget reallocation plan
  • Optimization playbook

Timeline

Ongoing
05

Scaling

With proven strategies and clear attribution, we confidently scale winning campaigns and expand to new channels.

Key Deliverables

  • Scaling strategy
  • Channel expansion plan
  • Team training & documentation
  • Long-term growth roadmap

Timeline

3-6 months

Complete Journey Timeline

Discovery

1-2 weeks

Data Audit

1 week

Experimentation

Ongoing

Optimization

Ongoing

Scaling

3-6 months

Total Timeline: 2-4 weeks initial setup, then ongoing optimization and scaling over 3-6 months

The Data + Creative Feedback Loop

Data Informs Creative

Analytics and causal modeling reveal which messages, visuals, and offers resonate with your audience. We use these insights to guide creative development.

Creative Generates Data

Every creative variation we test produces new data about user behavior, preferences, and conversion drivers. This feeds back into our models.

This continuous loop ensures we're always learning, always improving, and always growing.

Ready to Start Your Growth Journey?

Let's discuss how our process can be tailored to your business goals.

Schedule a Discovery Call